CHRISTOPHER WALLACE is an entertainment and sports marketing professional with over a decade of experience architecting and executing global campaigns that connect brands with fans. Christopher held progressive leadership positions on the agency, property, and brand side culminating with his most recent role as Senior Director, Global Athlete Business Development at Nike, Inc. Throughout his career, Christopher has operated at the intersection of music, sport, and culture, harnessing those consumer passions to create brand preference and increase consumer purchase behavior. In addition to his corporate experience, Christopher served in the US military for 20 years and retired from the New York Army National Guard as a Major. Christopher was born and raised in The Bronx and is dedicated to accelerating the path of future generations from the area. He spent his formative years near Yankee Stadium, graduated from Cardinal Hayes High School, earned a Bachelor of Business Administration from Lehman College, City University of New York, and earned a Master of Business Administration from Fordham University. He also graduated with a Master of Science in Strategic Communication from Columbia University in October 2019. Christopher lives in Portland, Oregon with his wife and their two children.